As society's demand for diversity and personalization continues to grow, the beauty industry is gradually moving towards a more inclusive and personalized direction. 

1. The rise of inclusive beauty products

In recent years, beauty brands have gradually become aware of the diverse needs and expectations of different consumer groups. To cater to consumers with different skin tones, ages, genders, and sexual orientations, many brands have started to launch beauty products targeted at various populations. For example, low-irritant cosmetics for sensitive skin, a wide range of foundation shades for ethnic minorities, and hair care products for different hair types and colors, among others.

2. Social media and the inclusivity of beauty

The rise of social media has provided new opportunities for the inclusive development of the beauty industry. Through social media platforms, consumers can more easily share their beauty experiences and insights, while also providing direct feedback on product suggestions and opinions. Beauty brands can understand consumer needs through social media and thereby improve and optimize their products. Additionally, social media has given more opportunities for ethnic minorities and independent brands to showcase their offerings, promoting the diverse development of the beauty industry.

3. Personalized beauty products

Personalized custom products are becoming increasingly popular among consumers. Beauty brands are also beginning to leverage technological means, such as artificial intelligence and big data analysis, to provide more personalized products and services to consumers. For example, based on consumer's skin type, tone, hair quality, and other personal information, as well as their habits and preferred types of cosmetics, intelligent beauty devices can recommend the most suitable cosmetics for consumers.